It’s extremely difficult, if not impossible, to satisfy everyone when running a business. Even Apple, despite its position as the company with the highest market value, faces criticism for a variety of reasons. There are always bound to be people who are just waiting for you to slip up, people that just try to drag … Continue reading Taking the Blame With a Smile – Positioning and the Courage to be Disliked
Tag: marketing
The Foundation of Marketing Seen from a Mobile Carrier Retail Store’s Perspective – Establishing a Funnel
Everyone's probably raised the following questions to themselves at some point in their lives. Why do they give out free gifts at new studio apartment ad booths? Why does Unicef have random sticker boards that ask people to choose between A,B, or C? Why do mobile carrier retail stores display free gift roulettes outside their … Continue reading The Foundation of Marketing Seen from a Mobile Carrier Retail Store’s Perspective – Establishing a Funnel
When Your Back is up Against the Wall, Just Bust Some Noggins! Even if it means you have to spill some blood…
There's a concept called ‘noggin’ in a map called ‘Fastest’ in the popular game StarCraft. Normal gameplay in StarCraft requires the player to mine minerals far away from the main headquarters. Workers traverse to and from the resources back to the base. The game regulates the minimum distance that main bases can be built in … Continue reading When Your Back is up Against the Wall, Just Bust Some Noggins! Even if it means you have to spill some blood…